Benefits to Business

The ‘purple pound’ is a term used to describe the spending power of disabled people and their families. Its influence is growing to proportions that businesses can no longer ignore, with many tapping into this lucrative market and reaping the benefits.

In the UK, it is thought that some seven million people of working age have a disability, which all adds up to an awful lot of spending power.

This is known as the “purple pound” and is reckoned to be worth around £249bn to the economy, not to mention the family members of disabled people who are likely to be better disposed towards organisations that support and welcome people of different abilities.

What are the benefits of CPD accredited Autism Awareness Training from the Sycamore Trust?

• More members of the public can access your business
• Employees are better trained to help people with hidden disabilities
• Send a clear message to your staff and the public that you are a welcoming place for autistic people
• Valuable CPD accreditation for staff